International business : the new realities / S. Tamer Cavusgil; Gary A Knight; John R Riesenberger.
Material type:
TextPublication details: Boston ; London : Pearson, 2014.Edition: 3rd ed., Global edDescription: 619 p. : ill. ; 28 cmISBN: - 9780273787068
- 0273787063
- HD62.4 .C38 2014
Contents:
Foundation concepts --
The environment of international business --
Strategy and opportunity assessment --
Entering and operating in international markets --
Functional area excellence.
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Judith Thomas Library General Stacks | Books | HD 62.4 .C38 2014 (Browse shelf(Opens below)) | AUA017493 | Available | AUA017493 |
Includes bibliographical references and index.
Foundation concepts --
The environment of international business --
Strategy and opportunity assessment --
Entering and operating in international markets --
Functional area excellence.