000 01949cam a22003494a 4500
001 14760446
003 AUA.1
005 20130704212634.0
008 070307s2008 maua b 001 0 eng
010 _a 2007009178
020 _a9780073381022 (alk. paper)
020 _a0073381020 (alk. paper)
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF 5415.2
_b.E894 2008
082 0 0 _a658.8/3
_222
245 0 0 _aEssentials of marketing research /
_cJoseph F. Hair, Jr. ... [et al.].
250 _a1st ed.
260 _aBoston :
_bMcGraw-Hill/Higher Education,
_cc2008.
300 _axvi, 382 p. :
_bill. ;
_c26 cm.
500 _aIncludes bibliographical references (p. [358]-361) and index.
650 0 _aMarketing research.
_920203
700 1 _aHair, Joseph F.
_920204
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/toc/ecip0713/2007009178.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0713/2007009178-d.html
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBOOK
_hHF 5415.2
_i.E894 2008
999 _c5857
_d5857