| 000 | 01323cam a22003254a 4500 | ||
|---|---|---|---|
| 999 |
_c16693 _d16693 |
||
| 001 | 15764925 | ||
| 003 | AUA.1 | ||
| 005 | 20200210163638.0 | ||
| 008 | 090605s2009 nyu b 001 0 eng | ||
| 010 | _a 2009023228 | ||
| 020 | _a9781401322816 | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 043 | _an-us--- | ||
| 050 | 0 | 0 |
_aHM1206 _b.L87 2009 |
| 082 | 0 | 0 |
_a306.30973/090511 _222 |
| 100 | 1 | _aLuntz, Frank I. | |
| 245 | 1 | 0 |
_aWhat Americans really want . . . really : _bthe truth about our hopes, dreams, and fears / _cFrank I. Luntz. |
| 250 | _a1st ed. | ||
| 260 |
_aNew York : _bHyperion, _cc2009. |
||
| 300 |
_axxxiv, 302 p. ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references (p. [291]-293) and index. | ||
| 520 | _aThe author of the bestselling "Words That Work" examines what Americans say they want, how their actions often contradict those claims, and what that means for businesses. | ||
| 650 | 0 |
_aSocial psychology _zUnited States. |
|
| 650 | 0 |
_aPublic opinion _zUnited States. |
|
| 651 | 0 |
_aConsumption (Economics) _zUnited States. |
|
| 651 | 0 | _aNational characteristics, American. | |
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cDWBSLC _hHM 1206 _i.L87 2009 |
||