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Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

By: Contributor(s): Material type: TextPublication details: Boston : McGraw-Hill Irwin, c2009.Edition: 9th edDescription: xvii, 782 p. : ill. (some col.), col. map ; 26 cmISBN:
  • 9780073381138 (alk. paper)
  • 0073381136 (alk. paper)
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HF 5415.13 .P387 2009
Online resources:
Item type: Books
Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Judith Thomas Library General Stacks Books HF 5415.13 .P387 2009 (Browse shelf(Opens below)) AUA007000 2 Available AUA007000
Judith Thomas Library General Stacks Books HF 5415.13 .P387 2009 (Browse shelf(Opens below)) AUA007071 4 Available AUA007071
Judith Thomas Library General Stacks Books HF 5415.13 .P387 2009 (Browse shelf(Opens below)) AUA007072 3 Available AUA007072
Judith Thomas Library General Stacks Books HF 5415.13 .P387 2009 (Browse shelf(Opens below)) AUA007624 1 Available AUA007624

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Includes bibliographical references and index.