Short introduction to strategic management /

Andersen, Torben Juul.

Short introduction to strategic management / Torben Juul Andersen. - Cambridge : Cambridge University Press, c2013 - xvii, 297 p. : illustrations ; 23 cm. - Cambridge short introductions to management .

Includes bibliographical references (pages 274-291) and index.

9781107031364 (hardback) 9781107671355 (paperback)

2012042149


Strategic planning.
Management.
BUSINESS & ECONOMICS / Strategic Planning.

HD30.28 / .A516 2013

658.4/012