Click :

Tancer, Bill.

Click : what millions of people are doing online and why it matters / Bill Tancer. - 1st ed. - New York : Hyperion, 2008. - xi, 221 p. : ill. ; 25 cm.

Includes bibliographical references (p. [205]-209) and index.

PPC--porn, pills, and casinos -- Getting to what we really think -- Prom in January -- Failed resolutions and the false hope syndrome -- Celebrity worship syndrome -- What are you afraid of? and other telling questions -- Web who.0 -- Data rocks and the television-Internet connection -- Women wrestlers and arbitraging financial markets -- Finding the early adopters -- Super-connectors and predicting the next rock star -- Epilogue : who we are and why it matters.

9781401323042 1401323049

2008016758


Internet users--Psychology.--United States
Web usage mining.

ZA4235 / .T36 2008

006.3/12